
Forme is an online personal styling service designed to support small New Zealand fashion brands while helping people discover clothing that feels personal, intentional, and reflective of their style. It connects people with pieces that not only look good but also feel good — because they fit, flatter, and carry a story worth wearing.
The journey begins with the Forme app, where users complete a simple style survey and 3D body scan to create a personal profile. From there, curated looks are tailored to each individual and delivered carefully boxed, paired with a magazine that introduces the designers behind the garments. This makes shopping local effortless and exciting, while building a stronger connection between people and New Zealand makers.
At its heart, Forme is built on the belief that small is big — that small brands deserve a big voice, and that small choices can create a big impact. It’s a philosophy that celebrates local design, personal style, and the power of community.


